![]() ![]() There's a partnership with 3M to brand its iconic Post-Its with Evernote’s logo and encourage people to digitize them using new features in the company’s software. There's a fine-tipped stylus for writing on tablets and smartphones with added precision. There's the Evernote ScanSnap, a high-end scanner that integrates deeply with its note-taking software. Today, at its third annual conference in San Francisco, Evernote is unveiling a marketplace for high-end physical goods carrying the company’s brand. One of Silicon Valley’s fastest-growing software companies is going unexpectedly analog. In truth, though, the notebook represented the start of a new era for the company. At the time, the notebook looked like a novelty - a one-off partnership designed primarily for its entertainment value. But the time had come for a truce, he said, before introducing the Evernote Smart Notebook by Moleskine. ![]() As the CEO of a company whose primary product is note-taking software, Libin had fought a years-long battle against physical goods for customers. ![]() A year ago, Phil Libin stood on stage at Evernote's annual conference and announced a cease-fire with paper. ![]()
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